The hierarchy of Company Statements

Every company should, at least, have thought about why they exist, where they want to go and their goals. Preferably they should have written it down in a number of statements.

But what statements should a company have?

Here is an hierarchy of company statements that each company should consider to define and communicate

  • Vision Statement – Defines what the company ideally want to become in the long term.
  • Mission Statement – Defines why the company exist, i.e. the core purpose of the company, and what it does to reach the vision.
  • Statement of Core Values – Defines what the company believe in and how it will behave.
  • Strategy Statement –  Defines how the company will proceed, by including the objectives, scope and advantages for the organization.

Have your company clearly defined and communicated these statements?

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